Recent moves by the city and local developers to kick start the waterfront walkway project along the Rondout is timely.
As consumers pass on taking long, expensive vacations in faraway lands, local places of interest are attractive. Therefore, the waterfront in Kingston is an asset that should be carefully managed and thoughtfully marketed.
In Rhode Island, The New York Times reports that city and state officials are leveraging the area’s maritime history to attract tourists and business. Tall Ships Rhode Island has joined the effort by launching a project that includes building a full-size replica of an 1812 ship.
For Kingston, what assets on the waterfront can be leveraged in a similar way? The Maritime Museum and Trolley Museum come to mind. And these sites can surely step-up marketing efforts to draw people in. But what else can be done?
Perhaps the city can launch a marketing campaign that spotlights the Rondout as an historical destination. To make it fun, maybe there’s a one-day event that features maritime-themed music, arts and crafts. Perhaps there could be a pirate parade for kids, and a folk rock concert in the evening.
What are your thoughts?